Proenza Schouler SS/12 Campaign…

In a midst of casual page canter of the latest advertorial offerings for SS/12 I came across the splendor that is – Proenza Schouler. The epitome of fine tailoring meets divine cuts and atypical; eccentric fashion design.

The main driving force behind this penchant enthusiasm? Would have to be how Schouler happily expresses the innate concept of texture, print and new length, with a whole hearted approach to hybrid style and amalgamated embodiment.

Pioneering a  strong sense of romanticism, each element of their SS/12 collection focusses on intricate detail, vibrant prints and bold, ‘dare me, make me’, colour palates.

Assimilating key styles for the season, with an array of slimline pleats, floral fusion, lace de femme and multi tonal stripes galore – Proenza Schouler leaves much to the fashion imagination. If their collections so far are anything to go by, Journalists and Fashion enthusiasts the world round, will be in nothing short of avid anticipation for February 2012’s A/W showdown.


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